ASD Las Vegas

las vegas
March 25 - 28, 2012
Las Vegas Convention Center
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  • ASD Las Vegas
  • ASD New York
  • Sponsorship/Advertising Opportunities

    ASD offers a variety of ways to stand out from the competition and drive business to your company and your booth at the show. With a mix of affordable, effective advertising and promotional opportunities, you are guaranteed exposure and attention no other trade show can offer.

    PRE-SHOW

    With a creative mix of direct mail/e-mail and web advertising specials perfectly timed to get the attention of our Buyers, our pre-show marketing opportunities will start driving business to your booth before you set foot on the show floor.

    ON-SITE

    From Exhibit Hall signage to exclusive onsite exposure opportunities, ASD gives exhibitors a chance to stand out from the crowd.

    POST-SHOW

    Where do the buyers go after ASD? They go online! Keep the momentum from the show going with a targeted post-show marketing campaign using ASDOnline.com or another one of our incredible targeted opportunities.

    Click one of the buttons below or scroll down to view a complete list of our Advertising & Sponsorship Opportunities:

    PRE-SHOW ON-SITE  POST-SHOW  PACKAGE DEALS

    FREE MARKETING TOOL! EXHIBITOR INVITES PROGRAM
    Research proves new Buyers are 10% more likely to attend a trade show if a vendor invites them. ASD has invested over $90,000 in this effective online service to help exhibitors get the word out about their participation and show specials. In this 3-tiered e-mail campaign, you control the timing, messages and frequency while we handle the design, technical details & costs!

    Investment FREE to ASD Exhibitors
    I would like more information about this program.
    exhibitor-invites-program

    ATTENDEE eNEWS
    Use our weekly Attendee e-Newsletter to connect with over 200,000 buyers before setting foot on the show floor. Attract the attention you deserve! Two ad sizes available. See below for details.

    Leaderboard Ad = $1800
    specs: 728x90

    Rectangle Ad = $600
    specs: 300x250

    Sign Up Today!
    e-newsletter

    LIST RENTAL (Limit 5)
    Capture the attention of retailers before or after the show with our list rental services. Call your Account Executive for complete program details. Minimum Order: 5,000 names

    Investment: Starts at $1000
    Sign up today!

    list-rental

    ONLINE DIRECTORY ADVERTISING
    As part of your participation at ASD Las Vegas, your company receives the following on our on-line Exhibitor Directory, at no additional cost:

    • Basic ASD March 2012 profile page and entry on the interactive floor plan
    • 500 character company description
    • Three (3) product category identifiers
    • Dashboard message center access with ability to view attendees who have visited your profile
    • One (1) Press release upload

    Below are a list of enhancements & upgrades available for purchase.Please contact your Account Executive if you have questions.

    InvestmentFREE to ASD EXHIBITORS
    I would like more information about this program.

    online-directory

    LOGO UPLOAD

    • Upload a Company Logo visible in your on-line profile.
    • Your Company alpha listing will be denoted with a star.

    Investment: Starts at $250
    I would like more information about this program.

    logo-upload

    ONLINE PRODUCT SHOWCASE

    • Upload one product image, description and brochure.
    • Products can be searched, are listed on your profile, are visible on the interactive floor plan and can be added to a buyer’s planner.

    Investment: $750
    I would like more information about this program.

    product-showcase

    PREMIUM ENHANCED DIGITAL PROFILE

    • Everything from the Logo Package
    • Upload 1 product image, description and brochure.
    • Products can be searched, are listed on your profile are visible on the interactive floor plan and can be added to a buyer’s planner.
    • Enter a Booth Event / Show Special
    • A highlighted and bolded entry in the online exhibitor lists
    • Upload a Sponsorship Image and Link.

    Investment: $1,000
    I would like more information about this program.

    exhibitor-invites-program

    EXTRA PRODUCT IMAGE
    *Must purchase Premium Enhanced Profile or Product Showcase package first

    Add an additional product image, description and brochure to your profile

    Investment: $100
    I would like more information about this program.

    extra-products

    EXTRA PRODUCT CATEGORY LISTING
    By selecting additional product categories you make your company and merchandise more visible before Buyers even set foot on the show floor.

    Investment: $40
    I would like more information about this program.

    extra-product-listing

    FEATURED PRODUCT SHOWCASE
    (Online & Onsite)

    Display your product in the Onsite Product Showcase located at the show in the Las Vegas Convention Center. You will be allotted a shelf in the display case to display your product. ASD will provide a sign with your company name and booth number to be placed on your shelf.

    The Featured Product Showcase highlights a select group of products that will be on display at the ASD Las Vegas show. Products from the Onsite Product Showcase are featured at the top of the Online Product Showcase and highlighted throughout the event planner, dashboard emails, show announcements, on the show website, in expo news emails and at the top of all product lists.

    Investment: $1,200
    I would like more information about this program.

    featured-product-showcase

    PREMIUM BANNER AD
    (Limited to 5 companies)

    DID YOU KNOW? ASDOnline.com generates pre-show web traffic of over 575,000 page views in the months leading up to the show. With over 17,000 page views in a SINGLE DAY during peak times, your premium placement banner ad on our Attendee Show Planner pages is guaranteed excellent exposure before the show. Take advantage of this limited opportunity and start making an impression on new customers TODAY!

    SHOW PLANNER SPECIAL
    Display your 728x90 banner ad at the top of most Show Planner pages:

    • All Planner Pages (except Floor Plan page)
    • Planner Homepage
    • Planner Product Showcase page
    • Planner Events page
    • Planner Seminars page
    • Planner Announcements page
    • Planner Show Specials page
    • All Buyer Profile pages
    • All Exhibitor Company Profile pages
    • All Buyer and Exhibitor Message pages

    Investment: $3,000
    I would like more information about this program.

    premium-banner

    LEAD RETRIEVAL
    X•Press LeadApp—the future of Lead Retrieval
    The X•Press LeadApp turns your phone or tablet into a full-featured, state-of-the-art lead retrieval device.

    The LeadApp is a complete lead retrieval solution:

    • Uses WI-FI or cell phone connection
    • Leads uploaded in real-time to the X•Press Leads web site
    • Search and sort your leads list right on your phone
    • Add notes, qualify leads and conduct surveys
    • Send automatic follow-upo emails*
    • Set appointments with prospects*

    *Optional functionality availability available with a LeadApp package purchase

    I would like more information about this program.

    lead-retrieval


    ON-SITE (Back to Top)

    BADGE LANYARDS
    (Limited to two companies)

    Put your company name and logo around the neck of every badge holder at ASD—a creative way to be seen continuously throughout the show. Choose to target attendees and/or exhibitors.

    Investment: $6,500 per Registration Hall (Central & North only.) Price includes promotional opportunity only. Customer responsible for all production costs.

    I would like more information about this program.

    badge-lanyard

    OFFICIAL SHOW BAG
    Participating sponsors have an incredible opportunity to drive booth traffic and brand recognition when they make their bag the "Official" Show Bag of ASD!

    Investment: $6,500 per Registration Hall (Central & North only.) Price includes promotional opportunity only. Customer responsible for all production costs.

    I would like more information about this program.

    show-bags

    AISLE TILE
    Stand out from the crowd and provide a great show floor navigation aid with this brand new product!

    Sponsor space is 6'x3', actual size is 6'x6'.

    Investment: $1,000
    I would like more information about this program.

    aisle-tile

    SHOW DIRECTORY
    Drive traffic by promoting an ASD show special or in-booth event with the #1 navigation tool at ASD – the Show Directory!

    InvestmentSee Below for Opportunities:

    • Directory Bold - $250
    • Directory Half Page Ad - $1,500
    • Directory Full Page Ad - $2,000
    • Directory Premium Full Page: First 50 Ad Pages - $2,500
    • Directory Premium Full Page: First 50 Right Hand Ad Pages - $2,750
    • Directory Inside Back Cover - $3,750
    • Directory Right Hand Page 1 - $3,750
    • Directory Opposite Back Cover - $3,750
    • Directory Front Inside Cover Flap - $3,500
    • Directory Back Cover Version 1 - $7,500
    • Directory Back Cover Version 2 - $7,500

    I would like more information about this program.

    directories

    “ASK ME” iPad CUSTOMER SERVICE PERSONNEL
    With over 650,000 sq/ft of exhibit space to showcase, even the most experienced ASD buyer can use a little guidance from time to time! Become the official sponsor of our “ASK ME” customer service personnel and help drive traffic to YOUR booth, while helping the attendees get around the show floor.

    Investment: Starts at $500
    I would like more information about this program.

    ask-me

    THE HUB - INTERNET CAFÉ
    By providing a valuable service such as internet & print stations, attendees will be able to do more business onsite, thanks to you! We’ll brand The Hub with your company name/booth location and each computer will feature a custom landing page describing your products & show specials.

    Investment: Starts at $3,500
    I would like more information about this program.

    internet-hub

    WATER STATIONS
    Placed on the show floor, these Water Stations are a welcome sight for weary retailers. Revive your customers with a fresh blast of water!

    Investment: $2,000
    I would like more information about this program.

    water-station

    NETWORKING BREAKFAST
    Get the day started off right by sponsoring a breakfast buffet for your customers & new prospects.

    Custom Opportunities: Call your Account Executive For Pricing or send your query to the below link.

    I would like more information about this program.

    network-breakfast

    SNACK BREAK
    The way to your customer’s hearts is through a SNACK BREAK! Sponsor a mid-day munch fest at your booth and watch the buyers flock to you!

    EXAMPLES:

    • Pop Corn Machine
    • Ice Cream Bars
    • Otis Spunkmeyer Cookies
    • Coffee/Drink
    • Cart Keg/Bottled Beer & Wine Service

    Investment: The cost of this opportunity is payable directly to Aramark Catering. ASD does not charge for food/sample stations.

    I would like more information about this program.

    snack-break

    BUYER LOUNGE/MEETING ROOM
    Get your company name/logo and booth location on Buyer Lounge & Meeting Room signage. Stock the room with relaxing music, energy drinks, cookies or fresh fruit. The buyers will love you for it!

    Investment: $3,500
    I would like more information about this program.

    buyer-lounge

    BROCHURE HANDOUT
    Put your list of show specials directly in the hands of our buyers as they walk through the doors of our main halls: North, Central and South.

    Investment:$2,500. Customer is responsible for all printing and production services of handout.

    I would like more information about this program.

    brochure-handout

    MANNEQUIN DISPLAY
    Feature your latest accessories, apparel & outerwear on mannequins placed in the highly trafficked entrances to the Las Vegas Convention Center, and present a compelling reason for retailers to visit your booth.

    Investment: $1,800 (set of 3)
    I would like more information about this program.

    mannequin

    PRODUCT DISPLAYSCases & Areas Available
    Create an immediate impression and drive traffic to your booth with your latest products featured in a main area of the show. From pedestals to exclusive tower showcases, each opportunity will prominently feature your products, company name & booth location (some display cases include lighting).

    • Gift Pedestal - $750
    • Jewelry Display Tower - $1,500
    • Exclusive Display Case - $2,500
    • New Product Showcase Shelf - $750

     

    I would like more information about this program.

    product-display

    2-SIDED LOBBY METERBOARD
    Drive traffic to your booth by promoting your new products and brand message on the standout meterboards that are placed in various lobby locations throughout the Las Vegas Convention Center.

    Investment: $1,800
    I would like more information about this program.

    meterboard

    “YOU ARE HERE” KIOSK
    Grab retailers’ attention by displaying your logo & booth location at one of the most prominent locations in the Las Vegas Convention Center – the "You Are Here" kiosks are where attendees can pick up a show map and navigate their way around the floor.

    Investment: Starts at $3,000/hall or
    $7,000 exclusive

    I would like more information about this program.

    you-are-here

    HANGING AISLE BANNERS
    Want to have a presence at ASD? You can with Hanging Aisle Banners located at the main cross aisles. They are the most utilized directional assisting thousands of retail buyers and industry attendees walking the floor, giving your brand high visibility throughout the show.


    Investment:
    Starts at $1,250
    I would like more information about this program.

    hanging-aisle-banners

    SHOW SIGNAGE
    Various Locations Available:

    • Above Booth Banners - Prices range from $3,500 to $9,950
    • Lobby Column Wraps - $1,500
    • Lobby Banners - Starts at $2,000


    I would like more information about this program.

    show-signage

    DIRECTORY INSERTS (Limited to 5 per Hall)
    Insert a custom collateral piece inside each copy of the ASD Show Directory. Promote a show special, new product, special program and booth location.

    Investment: $3,500 for ASD Exhibitors. $5,000 for Non-Endemic Advertisers. Price includes promotional opportunity only. Customer responsible for all production costs.

    I would like more information about this program.

    directory-inserts

    BOOTH DROP (Limited to 3 companies)
    Need to get information to every exhibitor? Utilize our booth drop, and all exhibitors will receive your message first thing in the morning at their booth.

    Investment: Starts at $1,500
    I would like more information about this program.

    booth-drop
    POST-SHOW (Back to Top)

    POST-SHOWATTENDEE eNEWS
    Get your banner ad, product, post-show special announcement and/or logo in front of thousands of retail buyers for the post-show edition.

    Investment:
    I would like more information about this program.

    e-newsletter

     

    SPONSORSHIP PACKAGE DEALS

    ACCESS

    • Directory Enhanced Listing - $250
    • Directory Advocates Logo - $600

    VALUE: $850
    COST: $500

    Sign Up Today!

    CORNERSTONE

    • Online Product Showcase - $750
      Directory Full Page Ad - $1,800
    • Hanging Aisle Banner - $1,250
    • Shelf in New Product Showcase - $750

    VALUE: $4,550
    COST: $3,500

    Sign Up Today!

    BASIC

    • Directory Enhanced Listing - $250
    • PRemium Enhanced Digital Profile - $1,000

    VALUE: $1,250
    COST: $750

    Sign Up Today!

    DIAMOND

    • Directory Full Page Ad - $1,800
    • shelf inNew Product Showcase - $750
    • Premium Enhanced Digital Profile - $750
    • Triangle Banner - $3,500

    VALUE: $6,800
    COST: $5,000

    Sign Up Today!

    NEW! FRONT ROW

    • Shelf in New Product Showcase - $750
    • On-line PRoduct Showcase - $750
    • Directory Enhanced Listing - $250

    VALUE: $1,750
    COST: $1,000

    Sign Up Today!

    ELITE

    • Online Directory Banner Ad - $3,000
    • Directory Premium Full Page Ad - $2,750
    • Triangle Banner or 10'x5' (2-sided Above Booth Banner) - $3,500
    • Shelf in New Product Showcase - $750

    VALUE: $13,000
    COST: $10,000

    Sign Up Today!

     

    *Sponsorship prices denoted with an asterisk are the listed opportunity cost only. You will be responsible for providing the product/service/samples in addition to the opportunity cost.

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